Abstract
The resource shortage that organizations are actually facing requires innovative solutions to optimize their business transactions and to aid their decision-making processes. Business transaction models prescribe the design freedom restrictions for producing a new service or product, and are useful to share a common understanding between the stakeholders. The contemporary advances such as the DEMO theory and methodology present strong foundations to describe the business transaction model dynamics. Still, the models itself, do not guarantee that the business actors perform them accordingly during operation. The business rules are a coherent and consistent set of actionable directives intended to steer the enterprise operation. In this scope, we explain and simulate a decision-making process, using Markov decision processes, to elicit the business rules that optimize the value function of the business transactions operation. A preliminary experiment of producing and selling goods is used to illustrate the approach.