Abstract
This study aims to propose that a digital platform should be built for the protection of intangible cultural heritage (ICH). The Beijing section of the Great Wall Cultural Belt is used as the study area. It introduces how to establish a resource database and how to build a digital platform for the protection, inheritance, development and promotion of the relevant ICH. It will also develop and design a variety of application platforms for digital terminals, forming an application platform for terminals with regional cultural characteristics, such as information enquiry, intelligent navigation for tourism, appreciation of masterpieces of arts and crafts, and learning and interaction of ICH, so as to realise the ultimate wish of experiencing ICH anytime and anywhere. It also provides interactive designs based on platforms such as human-computer interaction and artificial intelligence to increase the public’s enthusiasm for participation and expand the role and significance of intangible cultural heritage protection, heritage, propaganda and promotion.