Abstract
The rise of the long - term rental apartment market has a very profound relationship with China's social economic construction and social culture. Therefore, in the industry construction and innovation, in order to understand the development trend of long-term rental apartment, it is necessary to build a user perception model based on structural equation model (SEM) and artificial neural network (ANN), and carry out practical verification, and find out various factors of long-term rental apartment success. In conclusion, from a practical point of view, long-term rental apartments are more standardized and professional than traditional rental models, and are very suitable for the individual needs of young tenants.